Google Search Console is the special program created for web developers and web masters. Google search console is the tool similar to google gmail/google analytics account.
Google search console tool is named as webmaster tool. Matt cutts ranking facotrs are present in this tool.
Matt Cutts is currently working with google under the designation of web spam team leader. Matt Cutts completed his Ph.D in computer graphics.
Google Search Console Tool contains the following Options
Search Appearance
Search Appearance option shows complete report about how the site is visible in google search.
- Title: Meta Title of the page URL/Permalink
- Snippet: Meta Description of the Page/post
- Site links: Links which have viral traffic
- Search bar: Search tool(q) for inner site query searches
Google Search Appearance Tool
- Structured Data
- Rich Cards
- Data Highlighter
- HTML Improvements
- Sitelinks
- Accelerated Mobile Pages
Search Traffic
This contains the user frequently search queries, search impressions, click through rate, search positions.
- Search Analytics
- Links to Your Site
- Internal Links
- Manual Actions
- International Targeting
- Mobile Usability
- Google Index
Index Status
This contains Indexing errors, Indexing sites, index keywords, index priority. Indexed URL removed from Google search results with Removal request.
- Content Keywords
- Blocked Resources
- Remove URLs
- Crawl
Security Issues
This contains details about malicious codes and malicious program issues like malware code on indexed page, phishing scripts, Trojan software,browsers extensions an other security problems.
Other Resources
Contains advanced tools like code testing,site speed testing,email testing,appearance testing and custom search options.