Diwali, the festival of lights, is almost here. It is a time for family, friends, and festivities. But it is also the right time to promote your businesses and connect with customersRead More…
10Nov/23
20Oct/23
Strategic Implementation of Instagram Collab Posts
What is an Instagram Collab post? More than just being a common social media platform Instagram plays a major role in promoting brand awareness and engagement. An Instagram collab post is aRead More…
13Oct/23
The 15 Best Chrome Extensions for your digital push in 2023
Chrome is one of the most widely used search engines in the world as we all know. But are you aware of how efficiently it could be used with different extensions? Let’sRead More…
30Sep/23
Search engine types and their algorithm
Search Engine and its Significance A search engine is an effective tool that allows us to find any information we need in the online world. As we enter the keywords or phrasesRead More…
23Sep/23
Digital marketing as a side hustle
How to make digital marketing your side hustle? Digital marketing is booming, and definitely, as there is going to be more growing opportunity in the field so it’s a great time toRead More…
15Sep/23
SEO And Influencer Marketing Integration Will Become A Must
Influencer marketing: What is it and its role in SEO It’s 2023, and online marketing is still booming and has helped many small businesses around the world reach their goals. As theRead More…
08Sep/23
From Idea to Impact: How Digital Marketing Supercharges Startups
Digital marketing for startups Are you willing to promote your startups but don’t know where to start? We are here to help you with startup marketing ideas. We all know that promotingRead More…
04Sep/23
10 Differences between Traditional and Digital PR
Conclusion Digital PR is a more agile, measurable, and cost-effective way to reach a targeted audience than traditional PR. It also allows for more two-way communication and a wider variety of contentRead More…
25Aug/23
Boost Your Profile’s discoverability and impact with SEO for instagram
Instagram SEO and its importance Want to rank your content on Instagram? Then you’re on the right page. In this blog, we are going to discover the ranking factors, top Instagram SEORead More…
11Aug/23
Amplify Small Business With Digital Public Relations
Public relations for small business Public relations is the practice of managing communication between an organisation and its public which is necessary for any business. And PR is frequently discussed and consideredRead More…
05Aug/23
The Evolving Landscape of Public Relations Firm
What is Public Relations? Public Relations is a strategic communication practice that bridges positive relationships between an organisation and the target audience. It includes managing and spreading information, shaping public perception, andRead More…
28Jul/23
Tweets or Threads – The Showdown Begins
What is Threads? Instagram Threads is a messaging app that’s all about staying close with your friends. It’s a more personal and intimate way to share special moments, like what you’re upRead More…
28Jul/23
Unlocking Business Growth: How Performance Marketing Maximises ROI
What is performance marketing? In order to promote specific behaviours or results namely clicks, conversions, or sales performance marketing is employed as a strategic marketing technique. By meticulously gauging campaign outcomes throughRead More…
07Jul/23
The Power of Verification – Everything you need to know about Instagram blue tick
What is a Verified tick on Instagram? Curious about the Instagram blue tick? You’ve come to the right place! From the requirements for Instagram verification to the tips to follow, here’s everythingRead More…
01Jul/23
How to use Local SEO to increase more leads and sales
What exactly is the Google Business Profile Manager? Unlock the power of Google business profile manager also known as Google my business(GMB), the ultimate tool for startups to enhance their online presenceRead More…
23Jun/23
Boost up your ROI and Leads with the best digital marketing agency in Chennai
How digital marketing helps in boosting up your business online? Every business tends to shift to the online world as it provides a wider reach and accessibility to potential customers. Digital marketingRead More…
09Jun/23
The Complete Business/social media Workshop Exclusively For Makeup Artists
Overview Esearch Advisors recently conducted empowering digital marketing workshops for makeup artists, celebrating Women’s Day and Mother’s Day. We focused on guiding women entrepreneurs to expand their businesses online. With a collaborativeRead More…
02Jun/23
What to Do If Your Facebook Ad Account Gets Disabled
Facebook Ad account – overview Are you a business owner with dreams of reaching millions of potential customers on Facebook? Then, enter the Facebook Ad account, your ultimate partner in the worldRead More…
26May/23
Why digital marketing became more popular in a short period of time?
Imagine a world where over 170 million people are actively engaged on social media, consuming digital content on a daily basis. In this rapidly evolving landscape, the digital market is taking centerRead More…
12May/23
Myth or Truth. Is, AI Really Transforming the Digital Marketing Industry?
How Companies Are Using AI in Digital Marketing In recent years, AI has emerged as a dominant force in the field of digital marketing, revolutionising various industries and empowering digital marketers withRead More…
21Apr/23
Benefits of Blogging for Websites
Having a blog on a website is an essential part of any modern marketing strategy. Blogging has become an important way to reach out to an audience and establish a personal connectionRead More…
13Apr/23
Content Hacks to Make Your Blog Go Viral!
Over the years, the marketing industry has gone through a lot of transitions, but one thing that has stayed constant is content. The power of content has had a significant impact onRead More…
06Apr/23
How to sell your product on Facebook for free?
It is one of the most common questions asked by people who are willing to sell their products online. As we all spend more time on social media, social commerce is nowRead More…
31Mar/23
Facebook Monetization: How to Make Money From Facebook
Facebook is one of the most popular and most used social media platforms. With over 2 billion active monthly users, Facebook offers an incredible opportunity for businesses and individuals to make moneyRead More…
24Mar/23
All you need to know about the New Facebook Page “Facebook – New Pages Experience”
Facebook recently updated the Page to make the app more user-friendly. This new Facebook page features aid in the development of a stronger online presence in order to serve its purpose ofRead More…
03Feb/23
Best Low-Investment Business Ideas You Can Start Online
Best Low-Investment Business Ideas You Can Start Online When thinking about starting your own business and becoming an entrepreneur, it is important to remember that there are certain risks and challenges associatedRead More…
27Jan/23
How to sell products on amazon?
How to sell products on amazon? Introduction Amazon is a leading e-commerce company that has been in the market since 1994. It is known for its wide variety of products and services.Read More…
12Jan/23
The Celebration of Harvesting and Digital Marketing
The celebration of harvesting and digital marketing Pongal! The Harvest Festival is one of the best times to promote your brand and increase audience awareness. It is best to share your product andRead More…
09Jan/23
Career opportunities for students in 2023
Career opportunities for students in 2023 Introduction Are you a student searching for jobs and wanting to pursue a career that has more job opportunities? If yes, then you have landed inRead More…
16Dec/22
Digital Marketing Ideas for Christmas
The Christmas holidays have begun, and it is the perfect time to promote your product to a wider audience. Utilize this festive season to spread brand awareness with the best digital marketingRead More…
12Dec/22
How to Create a Digital Marketing Strategy?
A digital marketing strategy is a set of specific and measurable actions that you will take to promote your products or services in digital media. It includes the type of content youRead More…
02Dec/22
What is Digital Marketing? The Ultimate Guide for Beginners in 2023
What is digital marketing? Digital marketing is the use of online platforms to promote products and services. It includes online advertising, mobile advertising, search engine optimization (SEO), social media marketing, email marketing,Read More…
04Dec/21
TACTICS FOR MEME MARKETING
THE DESTINED OF SOCIAL NETWORK Whenever you’re on your social media you will immediately get amused by memes. Memes are pictures that convey information to people in a humorous way. Even someRead More…
24Nov/21
A place where E-Learning begins
SOURCE: ken42 In recent times, Online Learning has been increasing as it is much more convenient than traditional face-to-face learning. Despite their exiting commitments, students can access the study materials virtually atRead More…
20Nov/21
FUTURE OF CHATBOTS – THE FORTHCOMING OF CHATBOT TECHNOLOGY
Chatbot meaning Chatbots are considered one of the top digital marketing trends for 2021. Artificial intelligence technology uses instant messaging to communicate with customers and website visitors. Designed to communicate with customersRead More…
19Nov/21
GET EVOKED WITH YOUTUBE SHORTS
A recent addition to the popular YouTube platform is “shorts.” This is similar to an Instagram reel that can create short video content of 15 seconds or less. Given the growing popularityRead More…
22Jan/21
Top 10 Reasons to Learn Digital Marketing Skills in 2022
In this blog, here we have listed some of the top 10 reasons that why you should learn digital marketing skills in 2022 and also for a lucrative future. Take a look-Read More…
07Sep/20
Discover the Top 10 reasons that why you should learn Data Science during this lockdown
In this blog, here we have listed some of the top 10 reasons that why you should learn Data Science during this lockdown. Take a look – 1. Data -The fuel ofRead More…
30Apr/20
Facebook launched New Messenger Chat Rooms: Video – Chat up to 50 people
Stuck at home!! And missing the face-to-face interaction with friends and family, then here comes the good news for you!! Facebook releases a new House party-like feature called Messenger Rooms by advancingRead More…
24Apr/20
Facebook introduced post templates for COVID-19 Changes
Facebook is providing a set of templates to help out businesses in posts for communicating with their customers to know about their changes brought by them due to the COVID-19 pandemic. FeaturesRead More…
24Apr/20
Instagram Has launched New Call-to-Action Stickers for businesses during COVID-19
Instagram has rolled out a new tool for businesses to thrive in this crisis time, so that they can use it to promote food delivery and gift card purchases in their stories.Read More…
20Apr/20
Digital Marketing: How it helped Businesses to thrive in a crisis time (COVID-19) – CASE STUDY
The ongoing COVID-19 pandemic has drastically changed everyone’s life from being stuck in our homes – let it be the way we spend our time and the priorities we have today. TheRead More…
02Apr/20
Google Offers Ad credits worth $340 Million to SMBs
It’s great news for businesses using Google Ads for the past one year. Google announced that they are offering ad credits to help their small and medium sized businesses advertisers which areRead More…
27Mar/20
Instagram Launches ‘Stay Home’ Story & Co-Watching Feature – COVID-19 Impact
Instagram has rolled out new feature “Stay Home Story & Co-watching” feature for their users over COVID-19 outburst. They are launching new features in an effort to encourage users to stay homeRead More…
24Mar/20
Google My Business Temporarily Removes Features Due to Coronavirus Outbreak
Here comes a big blow for businesses using Google my business. Because Google is temporarily removing some features from Google My Business as a result of limitations caused by the COVID-19 situation.Read More…
11Mar/20
Top 5 Marketing Certification Programs that strengthens every Marketer’s effort Incredibly
Are you a Marketer who is looking for best marketing approaches that helps to upgrade your skills and effort in a rewarding way? Then, this blog is definitely for marketing professionals likeRead More…
08Mar/20
International Women’s Day Workshop 2020
On International Women’s day (March 8, 2020), E-Search Advisors presented a workshop on “Empowering Women in Digital Marketing”, which held at Teynampet, Chennai. The prime objective of conducting this workshop is toRead More…
03Mar/20
Learn How to become a Successful Woman and Manage your Daily Routines in 2022
Work-life balance for women is a universal issue and still in Country like India, Women are restricted to go for job. Empowering women strength is all about giving women the power andRead More…
10Feb/20
Microsoft Advertising rolls out New Features for Shopping Campaigns
Microsoft Advertising is rolling out new functionalities for running effective shopping campaigns which are designed to help Advertisers that saves time and gain more insights simultaneously. Based on the Advertiser’s feedback, weRead More…
06Feb/20
Google is Expanding Shopping Campaign to Gmail Users
On March 4, 2020, Google is officially going to expand Shopping Campaign to Advertisers which includes both Product Shopping ads and Showcase Shopping ads. In an email sent out to Google AdsRead More…
06Feb/20
Google Maps turns 15 by rolling out New Icon & Features
Have you noticed any interesting update over Google Maps icon and its newly updated features? It is a moment to cherish that today Google Maps has turned to 15 years old andRead More…
03Feb/20
Top 5 Most in-demand Tech Careers in India 2022 and Beyond
With the advancement in technologies, almost every industry in India has seen tremendous growth. This drastic change and development has created ample of job opportunities in each and every sector – forRead More…
01Feb/20
Google Launches SOS Alert to protect against Coronavirus crisis
On January 31, 2020, Google has recently rolled out SOS alert in search results for searches related to the coronavirus outbreak. Google’s SOS alerts, first introduced in 2017, for the public safety andRead More…
27Jan/20
Top 8 Certification Courses that elevates your Career with New-Age Skills
Choosing the right career oriented certification course is the most crucial decision to make in life. Especially for the students, as the advancement in technologies is growing in rapid pace. Likewise, inRead More…
01Jan/20
On-page SEO 2020 : 6 factors that boost your website to rank in search engine result page
Search Engine Optimization (SEO) is a technique which is used to improve visibility of a website by obtaining high Page rank in the Search Engine Results Page (SERP) such as Google, Bing, Yahoo and others. There areRead More…
20Nov/19
Google BERT Update: What it Means & How it Works?
BERT stands for ‘Bidirectional Encoder Representations from Transformers’ this phrase sounds so technical and reminds us of some terminology used in Sci-fi Hollywood movies right! But this is Google’s newest algorithmic updateRead More…
18Oct/19
Facebook Officially Starts Hiding LIKE Counts
“Let’s see whose DP gets more Likes”, this is the foremost challenge whenever we upload a new DP in Facebook among our friend’s circle. Undoubtedly, this challenge sometimes ends up with bigRead More…
19Sep/19
Social Media Optimization (SMO) – Importance and Benefits for Business & Career
Social Media Optimization (SMO) refers to the promotion of brand (product/service) through various social networking platforms such as Facebook, LinkedIn, Instagram, Twitter, etc. Social Media platforms are one of the greatest assetsRead More…
12Sep/19
Digital Marketing Training Institutes Near Me
Digital marketing is at a peak now and proven to be one of the most exciting career opportunities in Chennai. With the growing number of google searches such as “Digital Marketing CourseRead More…
08May/19
LinkedIn has Launched Two Huge Features Similar to Facebook
Tagging people in photo option is available in almost all the social media platforms. Which is a fun way to connect people and recollect it as a memory when it gets aged.Read More…
24Mar/19
Now Brands Can Sell Products Directly Through The Instagram App
For the last one year Instagram has been implementing many features which help a brand to promote and sell products in a powerful way. And now they have come up with anRead More…
01Mar/19
14 Off-Page SEO Powerful Techniques & Trends 2020
Strengthened your SEO On-Page and now let’s take a look on Off-Page SEO? Here are some SEO Off-Page techniques that you shouldn’t miss for 2020. Use Forum/ Question & Answer Platform ArticleRead More…
12Feb/19
40+ Updated Social Bookmarking Sites to Generate Visibility and Visitors
Social Bookmarking can be defined as simple as how we bookmark a website for any future reference. It refers to submitting your site or page on others website with high domain authorityRead More…
29Jan/19
One Single Ad Platform that Serves 3 Different Search Engine Audiences
Microsoft and Verizon get Stronger Together through Bing Ads. Search Marketers, Now you can target even a lot more audience of Yahoo, AOL and Bing. Yes! Few days back, Verizon (which wasRead More…
11Jan/19
40+ Profile Creation Sites that Create Business Visibility
Profile Creation is an Off-Page SEO technique which is creating the account and updating your profile about you or your business in social sites, blogs and image sharing websites. This is veryRead More…
09Jan/19
Most Important Business Directory Sites List 2019
A Business Directory is a set of list containing all the businesses within some group or belonging to a particular niche. Business Directories help your business to increase brand awareness, leads orRead More…
04Jan/19
378 Updated Directory Submission Sites List for 2019
What is Directory Submission? Directory Submission is an important Off-Page SEO technique which is the process of submitting your website links (URL) in various web directories to create backlinks. On aRead More…
24Dec/18
Instagram Allows Countdown Sticker in Stories To Promote Your Product Launch!
Being a most popular Social Media Platform, Instagram holds a billion users and now it comes with a new feature called Countdown in your stories that helps the business users. BusinessRead More…
13Dec/18
Google’s New Visual Search Tool-Google Lens in iOS Search App Benefits Online Businesses
You might be shocked to see the search history of iPhone users from yesterday! Yes! The new update on iOS Search app is rolling out among iOS users with Google Lens.Read More…
06Dec/18
10 Successful Indian YouTubers and their Inspiring Journey to become a YouTube Star
Do you remember the time when we hurriedly finish up our homework and house chores in order to watch our favorite TV shows? Yes!! But that’s long back I guess! The eraRead More…
30Oct/18
An Important Marketing Certification that Marketers shouldn’t miss for a Successful Career
Life of Marketers has never been a walk in the park! One day it is going to be a Cakewalk and the other day it requires Hard Sweats to get the rightRead More…
26Oct/18
Does Digital Marketing Course Fee alone Matters to Choose an Institute?
There are Number of Institutes falsifying the quality of the training by providing Digital Marketing Course Fee at Minimum Cost. Even many aspirants fall prey to such institutes seeing the invaluableRead More…
20Oct/18
Facebook New Update Helps Business to Promote Product Outlook with a New Perspective in 3D Photo!
Every time when Facebook introduces an update, it is obvious that we all will be so excited to know what the new feature would be. This time Facebook New Update isRead More…
04Oct/18
Rise of Digital Marketing Degree in India!
Ever felt frustrated to update your IDs, proofs, forms without appropriate online knowledge? Ever imagined to take individual courses (Yup! Digital Marketing) to use every day online platforms? Ever thought you mustRead More…
27Jul/18
Can Artificial Intelligence (AI) Take Over the Jobs of Digital Marketers?
I am sure you wouldn’t have missed ‘Sophia’, the most recent and sensational humanoid robot! Sophia, a very smart bot operates through AI (Artificial Intelligence) and intended to help humans toRead More…
18Jul/18
13 Reasons Why Students Must Learn Digital Marketing
By Now almost 3,812,564,450+ internet users are Online just like you! No matter if it is homework or an assignment, we get to learn lot from the Internet. Teens and Youngsters stay moreRead More…
02Jun/18
Why Digital Marketing for Small Business?
Are you an Entrepreneur or a Small Business Owner? Running your small business moderately, but yet want to be successful as that of your pioneers? Here is an exciting answer that youRead More…
09Mar/18
How Facebook’s New Face Recognition Feature Will Protect And Safeguard Your Photos?
Tired of suggesting names within the image when tagging your friends? Facebook has made your way simple with an update. You might feel awesome or even creepy about the New UpdateRead More…
26Feb/18
Why Learning Digital Marketing is better than doing an MBA?
Future prospects as an MBA (in Digital Marketing) Professional: Just completed your U.G and planning to do the highly preferred MBA Degree? Your existing stream has bored you and so do youRead More…
08Jan/18
Turn Your Instagram Posts into Sales with Shopify
The most popular photo-sharing social platform is now trending a surprising feature of e-commerce platform by ‘Shopping on Instagram’ feature. Yes! Now you can shop on Insta app and your purchase canRead More…
19Dec/17
Facebook’s Explore Feed Will Change The Way We Consume Content
The recent update publishers are talking about in Facebook is the ‘Explore Feed’. This update helps you categorize the friends & family time versus the media time. It’s a great boon forRead More…
01Dec/17
Importance of Social Media Live Streaming and Tips to improve it
Whether it is your favorite IPL match or your beloved Singer’s Concert, a movie’s audio introduction or an awaited launch of your desired mobile, we all would love to watch it inRead More…
11Oct/17
Why Your Business Needs A Professional Website?
The recent trend everywhere is to make an influential presence in Online. Whether it is regarding your business or a Social site, all you need is an eye-catching attention in the internet;Read More…
26Sep/17
What is Affiliate Marketing and How to Become an Affiliate Marketer?
We see this tag ‘Want to make money while you sleep’ in almost hundreds of articles and ads. Is that really possible to make money so?? Yes, but with the help ofRead More…
09Aug/17
What is PPC? Benefits and Importance of Pay-Per-Click Advertising Explained
Technology is growing enormously beyond what we think. We are already at the era where the machine started communicating at their own language. But shouldn’t we equip ourselves for this Digital eraRead More…
05Aug/17
5 Easy Ways To Increase Website Traffic Through Referral
All our efforts are to rank our websites higher on the top of the Search Engines. So far we have been trying this on our favorite search engines, say Google by focusingRead More…
29Jun/17
Google Marketing vs Facebook Marketing: Which is best for your business?
When it comes to online marketing, we have number of platforms. So which one suits the best, Facebook Marketing or Google Marketing? No!! Let us not discuss which is best; instead weRead More…
14Jun/17
Now You Can Earn Reward By Using Bing Search Engine
Will it not be awesome if we get paid for the searches we do?? Obviously yes! Here is Microsoft paying people for the searches we make. In order to get more peopleRead More…
06Jun/17
Expanding Digital Marketing Training Centers and Jobs in Chennai
With the rising technology, the need for Digitalization increases every day. So we tend to rely on the Digital techniques for marketing too which is now the productive trend Since Digital MarketingRead More…
30May/17
Google’s Warning for Guest Posting to Build Links
Site owners are under a great threat as Google has issued a warning about the risk of issuing the content to the other sites in order to build the backlinks. Google doesn’tRead More…
27May/17
What Is SEO (Search Engine Optimization) And How Does It Work?
Every one of us wants our users to discover our sites so easily. But we don’t know the apt technique to bring them on top. Then optimizing your Search Engine is theRead More…
27May/17
Importance of Digital Marketing in Today’s Business
Enjoying morning Coffee with a newspaper in hand has been transitioned to the same Coffee but with mobile and busy fingers as scrolling down the news and checking out the random ads.Read More…
19May/17
If yours is a Featured Snippet, then Google Tests Dropping them from Results.
With Google’s Countless updates every day, the recent short-lived update is test dropping the Featured Snippet from the main core Web Results if yours is a featured Snippet on Google Search results.Read More…
19May/17
Historical Quality Score can now be viewed by Google Advertisers
As Google updates everyday with its new strategies, Google Advertisers can now view the historical quality score for their ads. Also Clinging on to the individual keyword to check on quality isRead More…
18May/17
Google’s Project Owl: How Google plans to end fake news
Google is all set to get rid of fake news and hateful results that takes a merry-go-round now and then on the internet. Google wants to give all its searchers the bestRead More…
15May/17
Google Fred Algorithm Update: Things to know and survive its impact
The recent talk on Unofficial Google’s FRED Algorithm Update kindled the curiosity in SEO world since Yesterday. Though not officially declared by Google, Gary Illyes a Google’s Proficient, tweets it as FRED.Read More…
11May/17
Importance of keywords for a Search Engine Optimized Website
Does your Search Engine was pushed off? How do you think that your Search Engine will strike the mob? How frequently do you regularize your contents on your sites than that ofRead More…
20Apr/17
Why Learning Digital Marketing is Good for Your Career? Importance and Benefits
“You may delay but time will not” In the near future, digital marketing may become “The Marketing”, as the global population is quickly shifting to the Digital media by adapting to smartphones,Read More…
11Apr/17
Now you can submit URL directly in Google’s search results for indexing
Google is updating its features regularly and it gets quite interesting and exciting each day. One of the best features of Google is making it possible for the content developers to showcaseRead More…
20Mar/17
Twitter’s influence on india’s most cherished sport IPL
The Indian Premier League (IPL) in India has earned a prominent spot in Indian household and today, Social Medias (especially twitter) have changed the way Indians watch Cricket!! Cricket is always a lovedRead More…