Instagram Stay Home Upate

Instagram Launches ‘Stay Home’ Story & Co-Watching Feature – COVID-19 Impact

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Instagram has rolled out new feature “Stay Home Story & Co-watching” feature for their users over COVID-19 outburst. 

They are launching new features in an effort to encourage users to stay home during the corona virus pandemic.

The first feature was launched last weekend, and it is an aptly-named “Stay Home” shared story to promote social distancing.

The second feature, announced today, allows their users to browse Instagram together over video chat.

Here we have listed some other features launched by Instagram recently.

 ‘Stay Home’ Shared Story

Users can add a new “Stay Home” sticker to stories to show others how they’re spending their time while social distancing.

Those who use the sticker will have their stories added to a shared story, which lets other users view all stories with the “Stay Home” sticker in one place.

Today we’re launching a new “Stay Home” sticker that you can find in Stories. If you use the sticker, your photo or video will be added to a shared Instagram story where people can see how you’re staying home and staying safe said by Instagram Help center.

Instagram Story "stay home" update - covid outbreak

The “Stay Home” sticker is currently available for everyone to use on either iOS or Android.

These are some ideas for how to best use the new sticker:

  • Professionals: Show your followers some work-from-home tips to maximize productivity and adapt to a new working environment.
  • Parents: Show how you’re adapting to having your kids home from school and offer tips to other parents.
  • Fitness enthusiasts: With gyms closed around the nation, this is an opportunity to share at-home fitness tips with others.
  • Freelancers: Do you work from home on a regular basis? Great! Share what you’ve learned so others can benefit from your experience.

Along with stickers, Instagram is also adding other helpful stickers that include reminders to wash hands and maintain a safe distance from other people.

The “Stay Home” sticker is available now in instagram, and other COVID-19 stickers will be available in the Up coming days.

Co-Watching With Friends

Co-watching is a new feature that allows users to view Instagram posts together.

Multiple users can connect via video chat and browse content as a group.

Instagram Launches Co-Watching Feature Amid COVID-19 Outbreak

We may also end up seeing more innovative ideas like this to keep people connected in these situations.

Users can start a video chat by tapping on the video chat icon in the DM inbox or in an existing DM thread.

From there, friends can view saved, liked, and suggested photos/videos by tapping the photo icon in the bottom left corner in an ongoing video chat.

Additional COVID-19 Initiatives from Instagram

The “Stay Home” sticker and Co-Watching are two of the latest initiatives from Instagram, but they’re certainly not the only ones.

Their Other initiatives include:

  • More educational resources in Instagram search results.
  • Adding stickers to promote accurate information.
  • Removing COVID-19 content and accounts from recommendations, unless posted by a credible health organization
  • Rolling out the donation sticker in more countries and helping people find relevant nonprofits to support.

Hope this Article is useful, to know more about these features visit Instagram Help Center and please Do subscribe to Our Blog for more Digital Marketing news and updates.



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